In today’s digital world, online marketing is vital to achieving success. Of course, this doesn’t mean that your business is clear at the moment that you employ an online marketing strategy. Getting a Website audit has become a business necessity as Web search engines get more stringent with contents. Like any long-term investment, online marketing must be analyzed and adjusted to provide the best ROI rate possible.
As your online marketing partner, Enhance Traffic Marketing© by Akangsha Marketing LLC will provide you with website audit results, not just online marketing services. What is a site audit? What kind of audit do you need and what should you expect in our final audit report? We understand that you want what is best for your business, and that’s exactly what we want to give you. Through our website audit services, you can rest easy knowing that your online marketing strategy is working like a well-oiled machine. What follows is everything you need to know about the Website audits:
The Basics of Website Audits
Our website audit service is an extensive analysis of your website and overall online marketing strategy. We forensically examine your site with our process utilizing our marketing specialist’s knowledge and expertise to tell you what is good and what is not so good about your site. Some of the factors analyzed during an audit include web design and web structure analysis, URL architecting, page and link errors, target keyword analysis, content quality, duplicate content analysis, broken links & 404 errors, page title and meta description issues, and back links analysis to name a few.
Once our analysis is complete, we gain a great understanding of how your online marketing strategy is affecting your website’s performance. Using this information, our team of experienced online marketers are able to adjust any areas that are underperforming and further improve the heavy-hitters in your strategy. In short, it is through website audits that we are able to further customize your online marketing strategy and help you maximize the benefits of your online marketing campaigns.
Due to all the things that an audit can do for your business, we highly recommend that your website go through an audit before starting or altering an online marketing campaign. Our audits will typically highlight any potential site issues or provide some alert to you when something is found that might be violating the search engines’ term of service. If you aren’t rectifying any “red flag warnings” in your audit, you are missing one of the key points of a site audit. We’ll make sure it will be addressed in a timely manner. Get started with a phone call to go over your site’s history and your previous SEO efforts to evaluate your current online presence. Call us today to get a free high level evaluation & learn more.
Adhering to Google Guidelines
As the leading search engine in the world, Google is always looking to improve the experience of its users. Unfortunately, there are times when these changes turn a previously accepted online marketing practice into a form of spam, resulting in a ranking penalty. We want to help you avoid the heartbreak of seeing your website take a stumble in ranking. By regularly auditing and improving your website, you can rest easy knowing If a third Party you are always on Google’s good side.
With Enhance Traffic marketing, conducting your Website comprehensive audits, you’re hiring the brains and not the tools. Anyone can take a crawling tool report and make it seem like they perform a real site analysis. What you’re really seeking for is, someone to assess your website structure & architecture, analyze its current state against search engine, malware check, crawl state, mobile responsiveness and much more. If a third part vendor is not capable of doing the above, than the audit performed for your Website is not right for you.